How to Optimize Post-Purchase Behavior in WooCommerce (Data Says)
Statistics also show that 74% of internet startups usually fail. Clearly, proper planning and strategy is a must if you want to find e-commerce success. Add to that, in most cases, it simply costs more to reach a new customer than to keep an existing customer happy.
Therefore, in order to keep customers happy, it makes sense to spend time focusing on encouraging positive post-purchase behavior.